AI Insights · Timothy · July 2025
Top 5 Waifu Games on Unified Platform in the UK: Q2 2025
Explore the performance trends of top Waifu games in the UK for Q2 2025, highlighting downloads, revenue, and active users.
In the second quarter of 2025, the UK market witnessed notable performance trends among the top Waifu games on a unified platform. The data, sourced from Sensor Tower, reveals intriguing patterns in downloads, revenue, and active users.
GODDESS OF VICTORY: NIKKE from Level Infinite saw a significant peak in weekly revenue, reaching around $73.7K by the end of April. Downloads experienced a mid-quarter surge, peaking at approximately 2.9K in mid-June. Active users showed an overall increase, peaking at 24.3K in the same period.
Azur Lane, published by YOSTAR LIMITED, experienced a revenue boost in late May, with earnings reaching $26.6K. Weekly downloads saw a sharp increase in mid-May, hitting 410. Active user numbers remained relatively stable, fluctuating around 1.2K throughout the quarter.
Run! Goddess by TOP GAMES INC. maintained a steady revenue growth, closing the quarter at about $8.8K. Downloads were highest at the start of the quarter with 10.7K, while active users decreased initially but stabilized around 1.5K by the end of June.
Blue Archive from NEXON Company experienced modest revenue fluctuations, peaking at $6.7K in mid-April. Downloads remained consistent, averaging around 200 weekly, while active users hovered near 1K throughout the quarter.
Umamusume: Pretty Derby by Cygames, Inc. launched towards the end of the quarter and quickly gained traction, with revenue soaring to $55.2K and downloads reaching 17.3K in the final week of June. Active users also spiked to 17.4K at the same time.
For more detailed insights into these trends, visit Sensor Tower's website.